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Crowley Art Studio Interview

By Interviewer at 03/13/08 08:50

Name of your website?

Crowley Art Studio

Your name?

Erin Crowley

Your Location (city, etc)

Stoughton

Please give us a short summary of your website?

The website is a sample of my work including portraits of people and pets, murals, still life, faux finishes and more.

There are also images from the murals and faux finishes I created for Jordan's Furnitures Reading, MA store.

You may also find out information on painting and drawing classes, faux and portraiture workshops, or to schedule a demonstration or workshop for you art association or organization.

What inspired you to launch your own website?

I launch www.ecrowley.com to market my custom art business. It showcases my talent and services.

When did you launch your first website, and what was it?

In the late 1990's I took a web design course and my site has evolved to what it is today. It is still a work in progress.

I will be adding more information, new images of projects and a blog section.

I will also be selling print online very soon.

How did you decide on a name for your website?

It is my own name and the name of my company.

What makes it different from other, similar offerings?

It is easy to find what you are looking for and show the potential client a range of services.

You may contact me directly from my site.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

Keep it as an online gallery/portfolio and marketing tool

How does your investment of time and money balance against your success?

You always need to make time for marketing along with creating art when doing what you love for a living.

If you had an unlimited development budget for development, how would you change your site?

spend more on marketing

If your site got really big, really quickly, would you be able to keep up with the demand?

yes

What unexpected costs and headaches have you had to deal with?

Print ad. I am only focusing on internet marketing.

Print ad is more expensive and doesn't have the same return.

What has been your biggest challenge?

Balancing the business side and the creative side.

What method has been most successful for promoting your website?

key words

How has running your website differed from your expectations?

I've realized that the majority finds info on products and services online.

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

About 8 years and I will keep it as long as it is affordable.

What is your website address?

Crowley Art Studio

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